now ya bunch a spine-less sea monkeys....i have a task for ya (dose a u not suffering from scurvy that is) a little brainstorming exerise!
jot down as many words as you can associate wid da word 'fine-art'
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....................(insert wheel of fortune music here).............
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Stop ya groanin already! and get on wid it, there is a point to this!
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now how many of you came up with words like:
'painting, 'sculpture', 'life-drawing', 'beauty', 'artist', 'representational', 'abstract', 'gallery','quest', 'expression', 'subjective' etc.
pat ya self on de back for all your labour and we will move on...
now jot down as many words as you can associate wid da word 'design'
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did you come out wid words like:
'graphic', 'concept', 'idea','patent', 'manufacture','trend', 'invention', 'mass-produce', 'improve', 'fashion', 'drafting', 'copyright', 'graph-paper', 'CAD' etc.
now, I will be very grateful if some of ya drones came up wid de word 'sustainability' as it will prove a point of mine later on!
De Fine-artist often brings to mind a heroic image of a moody individual locking demself in a confined space passionately throwing da paint at da blank canvas by candle-light. One brave enough to forgo lavish comforts such as bread and water to make sense of the world by becoming a magus who transforms mundane minerals into a landscape of wonder.
De Designer, as an archetype is sadly, not nearly as romantic! Even dough He/She gets ta add an extra vowel to their name n' gets to wear novelty ties or carry a trendy lap-top bag sporting a big f*@# off mac logo . Most t'ink of de designer as a repressed artist working for a large conglomerate with a fat-cat boss who never listens to them, responding by passive aggressively writin' but never publishin' angsty comic strips where dey change dere work collegues into domestic animals!
I would like to attempt to rectify dese stereotypes!
'Fine-artist's', have a big 'dark' secret. Largely, we are incredibly self-indulgent creatures dat make a lot of mistakes! we don't want ya to see how much money we waste on luxurious materials (why we are poor!) and we t'ink cadmium as a paint name sounds dreamy! we don't like it when buckineers point out dat cadmium is a crudely mined mineral dat is bad for our health- we like making art dat appears witty and personal because we don't like to fink about larger problems such as the environment! Fine-art, is for most, not an altruistic path! What is altruistic about the microcosm's of neurosis in which we create dat hide or emphasise our undiagnosed anxiety issues!
When not ummin' and arrrrin' bout makin' work we spend our time drinking copious amounts a moonshine at galleries attempting to look informed - but cooooooly interested (as tall-poppy syndrome is rife in the arts). We enjoy dat we look awkward as it fits with de aesthetic plugged by YBA (being post-colonial and all - oh by the way -I am focusing on Australian waters 'ere!) I would also like to point out dat much of our arts education is now directed at PROFFESSIONAL ARTS PRACTISE which arms us with resources of how we can attempt to MAKE it by learnin' de lingo of the COMMERCIAL gallery world. Great, so large conglomerates or yuppy private collecters can house your secret neurosis on de wall (or more likely in storage waiting for ye to die! as to make a bigger profit!)
..........i t'ink dese observations may see me walkin' de plank................
bah..........i just exposin' de green bones of de art world.........................
Independant Designers, however, appear to be doin very altrusitic t'ings wid dere time! and more and more design magazines and big companies are impressed wid dese clever kiddies are now concentrating on de concept of 'sustainability' (for dose a you fine-artists out dere scratchin ya heads, pretendin' to know what I am talkin' about, 'sustainability' is all about being mindful about our impacts on the environment and creating/modifying structures to minimise dis impact!)
now I wanna point out that it seems dat Education Systems are largely to blame for the pitfalls of 'fine-artists'. Too much focusing on perpetuating an idea in the form of a proposal (blah...blah justification of a self-indulgent idea!) Encouraging artists to be 'individual' and 'articulate' seems only to perpetuate this head-in-de-sand attitude! Fine-artists in training are told to find their own calling, find your own way of using materials - we are not held accountable for our choice of material!
In design training, ironically, dere is more focus on ethics and de environment and because design is about bringing a concept into material fruition for a purpose - materials are painstakingly considered!
Thankfully, many artisans don't consider themselves individual designers or artists anymore - we collaborate more and are opting more towards artist-run spaces, public art and hand-made shops as opposed to being interested in becoming professional whores for commercial galleries - lets hope our Education Providers can catch up wid us!
<3> and 'ardship
zzzpirate....